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Lucky Shops

LUCKY MAGAZINE TO HOST THIRD ANNUAL

LUCKY SHOPS ─ THE ULTIMATE SHOPPING EVENT

Consumers Invited to Shop Over Two Days While Helping To Raise Money for

Baby BuggyÒ at Gotham Hall in New York City

October 17, 2006 – Lucky, the award winning magazine about shopping, will host its third annual LUCKY SHOPS event. In this ultimate shopping experience, Lucky brings the pages of the magazine to life with a unique†mix of merchandise at†a variety of price points, all in a fun lounge-like environment. Lucky’s team of experts have carefully edited and selected their favorite fashions, handbags, shoes, and jewelry, with most selling at up to 70% off retail. Last year’s event saw over 5,000 visitors from 36 states.

Shopping has never felt so good since a portion of proceeds from tickets and select merchandise sales will benefit Baby BuggyÒ, a non-profit organization dedicated to providing New York City's families in need with essential equipment, clothing, and products for their infants and young children.

On Thursday, November 9th and Friday, November 10th, savvy shoppers will be able to pick up some great finds for themselves or get a jump-start on their holiday shopping.

LUCKY SHOPS features two exciting new shopping opportunities not be missed:

Love RecycledÆ Boutique - a shop filled with one-of-a-kind, collectible pieces donated by some of the world’s most well-known and best-dressed women including Sarah Jessica Parker, Diane von Furstenberg and Lisa Rinna.

The Ultimate Closet - a chic boutique featuring extraordinary designers curated by KIRNA ZAB TE and SCOOP NYC for Baby BuggyÒ. Designers featured in The Ultimate Closet will be: Allegra Hicks, Balenciaga, Bottega Veneta, ChloÈ, Derek Lam, DKNY, Elizabeth Hurley, Jean Paul Gaultier, Kors Accessories, Louis Vuitton, Muriel Brandolini, Peter Som, Proenza Schouler, Stella McCartney, Thakoon, Tracy Reese, Tuleh, Vanessa Bruno, Zac Posen and more.

MORE SPECIAL OFFERINGS

LUCKY SHOPS will also include several other special features for guests. As co-presenting sponsor, the LycraÆ Denim Bar will showcase many of the hottest brands in denim today for just $100, and offer free on-sight hemming.

Lucky knows shopping should always be fun so a DJ will be on hand, and complimentary drinks from Dasani and TAB Energy will be served alongside sweet treats from Haagen-Dazs. ABSOLUT and [yellow tail] will be serving complimentary cocktails beginning at 4:00 p.m. (must be 21 or older). What more can a stylish girl ask for? How about free massages, great giveaways, and exciting sweepstakes. Shoppers will also receive a LUCKY SHOPS gift tote packed with Lucky’s favorite finds from the best brands valued at over $100 (while supplies last).

Can’t get to New York? Shoppers unable to attend can still enjoy great deals by logging onto shopluckyshops.com.

EVENT DETAILS:

Lucky Shops Consumer Pre-Sale Party

Thursday, November 9th from 4PM – 8PM

$65.00 in advance, $75.00 at the door.

Lucky Shops Consumer Shopping Day

Friday, November 10th from 11AM – 7PM

$40.00 in advance, $50.00 at the door.

An invitation-only fundraiser will kick-off LUCKY SHOPS on November 8th. The event will be hosted by Lucky’s Vice President and Publisher Sandy Golinkin, Editor in Chief Kim France and co-chaired by Jessica Seinfeld and Molly Sims.

Gotham Hall --1356 Broadway (at 36th Street) – New York City

TICKETS:

To purchase tickets please call 866-4LUCKYU (866-458-2598) or order online at www.luckyshops.com while supplies last. Phone orders will incur an additional service charge of $2.00 plus tax on every order. Online orders incur a service charge $4.00 per ticket plus tax on every order.

Lucky, the award-winning magazine about shopping, provides women with the best buys in fashion, beauty, home, and more. Launched by CondÈ Nast in 2000, Lucky now publishes 12 regional editions and continues to attract new readers, reaching over 2.4 million women* monthly. For the latest news from Lucky, log on to www.luckymag.com.

*Source: MRI Spring 2006, Base Women

Contacts:

Rubenstein Communications Lucky Magazine

Tammie Rosen/Amy Glickman Sarina Sanandaji/Mistrella Murphy

212.843.8008/212.843.8063 212.286.6898/212.286.2606

Posted on Nov 2 2006 8:43 pm UTC by samida
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